New Arrivals
Clearance
GIFT CARDS
Pregnancy essentials are the things you buy for yourself, which makes them the ones most people leave until last. The useful way to approach this range is by trimester, because almost nothing here needs to be bought all at once.
The First Trimester Is Mostly Comfort
There is very little you genuinely need in the first twelve weeks, and that is worth hearing early. Nausea and exhaustion dominate, and neither is solved by shopping. What helps is breathable sleepwear and anything that makes rest easier while you are still working and keeping the news quiet.
Skin is the one thing worth starting on now rather than later. Hydration and a simple, fragrance-free routine set you up well before pigmentation and stretching become noticeable, and a gentle moisturiser costs little.
The Second Trimester Is When Things Change Shape
Between weeks sixteen and twenty, most people outgrow their waistbands, and this is where support wear starts earning its place. A bump band under everyday clothes takes the pull off your lower back and stretches your existing wardrobe by several weeks.
Belly oils and stretch mark creams belong to this stretch too. No product prevents stretch marks, and anything claiming otherwise is overselling, but daily oil keeps skin comfortable as it stretches and takes away the tight, itchy feeling that arrives with a growing bump.
The Third Trimester Is About Sleep and Getting Ready
Sleep becomes the main problem in the last twelve weeks. From twenty-eight weeks the advice is to settle onto your side for every sleep, and doing that comfortably usually means a pillow between the knees and something supporting the bump.
This is also when breast care starts, earlier than most people expect. Nipple balms, silver cups and massage oils get bought now and used from the first feed, and having them packed before week thirty-six saves an errand at the worst possible moment.
Pregnancy Brands We Stock
For sleep and support,ClevaMama andTheraline make the maternity pillows most parents settle on, whilePartum Panties covers bump bands and the labour comb.
On the skin and body side, Being Skincare andPigeon handle belly oils and stretch mark care,Mammae brings the botanical end, andMedela andLactivate look after breast care. These are just some of the brands we carry.
Working Through the Nine Months
Everything here belongs to a particular stretch of the pregnancy rather than to the whole of it, and it is easier to shop that way. Browse the fullfor mum range, or go straight to the part you have reached:
We post Australia-wide, and if you are not sure what you need yet, come and talk it through atAlexandria orMiranda.