{"title":"Newborn Baby Gifts","description":"\u003cp\u003eCelebrate the arrival of a new bundle of joy with our carefully curated gifts for newborns. From \u003ca href=\"https:\/\/www.babyvillage.com.au\/collections\/bath-products\" title=\"Baby Bath Time\"\u003ebath time essentials\u003c\/a\u003e, \u003ca title=\"Swaddles\" href=\"https:\/\/www.babyvillage.com.au\/collections\/swaddle-baby-wraps\" data-mce-href=\"https:\/\/www.babyvillage.com.au\/collections\/swaddle-baby-wraps\"\u003eswaddles\u003c\/a\u003e, and \u003ca href=\"https:\/\/www.babyvillage.com.au\/collections\/babywear\" title=\"Babywear\"\u003ebabywear\u003c\/a\u003e to practical items like \u003ca href=\"https:\/\/www.babyvillage.com.au\/collections\/baby-carriers\" title=\"Baby Carriers\"\u003ecarriers\u003c\/a\u003e, \u003ca href=\"https:\/\/www.babyvillage.com.au\/collections\/bouncers\" title=\"Baby Bouncers \u0026amp; Rockers\"\u003ebouncers and rockers\u003c\/a\u003e, you'll find thoughtful gifts to support new families during this precious time.\u003c\/p\u003e\n\u003cp\u003eFor those looking to make a bigger impact, explore our collection of \u003ca href=\"https:\/\/www.babyvillage.com.au\/collections\/prams-strollers\" title=\"Prams for Newborns\"\u003eprams\u003c\/a\u003e, \u003ca href=\"https:\/\/www.babyvillage.com.au\/collections\/baby-capsules-carriers\" title=\"Capsules for Newborns\"\u003ecapsules\u003c\/a\u003e, and other larger purchases that every new family needs. With options that combine practicality, comfort, and style, our range has everything to help welcome a new baby in the best possible way.\u003c\/p\u003e","products":[{"product_id":"rise-ai-giftcard","title":"Baby Village eGift Card","description":"\u003cp\u003eLooking for the perfect gift? The Baby Village eGift Card is the ultimate gift for any occasion. Whether it’s a baby shower, birthday, or holiday, this thoughtful gift offers flexibility and convenience for families and their little ones.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Choose Our Gift Card?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGroup Payments \u003c\/strong\u003eSelect Paysquad as your payment method at checkout and invite friends to chip in!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInstant Delivery \u003c\/strong\u003eSent directly to the recipient's inbox, making it the ideal last-minute option.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Gift of Choice \u003c\/strong\u003eParents can select items that best suit their needs, avoiding duplicates or unwanted gifts.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for Any Occasion\u003c\/strong\u003e A versatile choice for celebrations big and small.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSupport Local\u003c\/strong\u003e By purchasing a Baby Village eGift Card, you’re supporting an Australian-based business.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eGive the gift of choice and make someone’s day with a Baby Village eGift Card. It’s the simplest way to show you care.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTerms \u0026amp; Conditions\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift \u003c\/span\u003eCards are sent digitally to you to forward to your recipient.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift\u003c\/span\u003e \u003cmeta charset=\"utf-8\"\u003eCards \u003cmeta charset=\"utf-8\"\u003eare valid for 36 months from date of purchase and once expired cannot be redeemed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift \u003cmeta charset=\"utf-8\"\u003eCards\u003c\/span\u003e can be redeemed for in-store purchases, either in person or via telephone.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift\u003c\/span\u003e \u003cmeta charset=\"utf-8\"\u003eCards may also be redeemed for online purchases.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift \u003cmeta charset=\"utf-8\"\u003eCards\u003c\/span\u003e cannot be used to pay for shipping.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift\u003c\/span\u003e \u003cmeta charset=\"utf-8\"\u003eCards cannot be redeemed for cash.\u003c\/li\u003e\n\u003cli\u003eKeep your \u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift \u003cmeta charset=\"utf-8\"\u003eCard\u003c\/span\u003e secure and treat it as you would treat cash, anyone holding the \u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eeG\u003c\/span\u003e\u003cspan\u003eift \u003cmeta charset=\"utf-8\"\u003eCard\u003c\/span\u003e can use its value to make purchases. If yours is lost, or you suspect an unauthorised transaction, immediately report this by calling Baby Village on 02 9387 3555.\u003c\/li\u003e\n\u003cli\u003eFor a physical Gift Card, this must be purchased in store.\u003c\/li\u003e\n\u003cli\u003eIf you have a physical Gift Card, this can be used online, just enter the Gift Card number on the ‘Gift Cards’ field in the checkout.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rise.ai","offers":[{"title":"$25","offer_id":38066305532088,"sku":"38066305532088","price":25.0,"currency_code":"AUD","in_stock":true},{"title":"$50","offer_id":39257679233208,"sku":"39257679233208","price":50.0,"currency_code":"AUD","in_stock":true},{"title":"$75","offer_id":40604915007672,"sku":"40604915007672","price":75.0,"currency_code":"AUD","in_stock":true},{"title":"$100","offer_id":40604915105976,"sku":"40604915105976","price":100.0,"currency_code":"AUD","in_stock":true},{"title":"$150","offer_id":40640287506616,"sku":"40640287506616","price":150.0,"currency_code":"AUD","in_stock":true},{"title":"$200","offer_id":40640287572152,"sku":"40640287572152","price":200.0,"currency_code":"AUD","in_stock":true},{"title":"$250","offer_id":40640287604920,"sku":"40640287604920","price":250.0,"currency_code":"AUD","in_stock":true},{"title":"$300","offer_id":40640287670456,"sku":"40640287670456","price":300.0,"currency_code":"AUD","in_stock":true},{"title":"$400","offer_id":40641653440696,"sku":"40641653440696","price":400.0,"currency_code":"AUD","in_stock":true},{"title":"$500","offer_id":40646502514872,"sku":"40646502514872","price":500.0,"currency_code":"AUD","in_stock":true},{"title":"$1000","offer_id":40646502580408,"sku":"40646502580408","price":1000.0,"currency_code":"AUD","in_stock":true},{"title":"$1500","offer_id":40651213635768,"sku":"40651213635768","price":1500.0,"currency_code":"AUD","in_stock":true},{"title":"$40","offer_id":52399122514104,"sku":null,"price":40.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/products\/3de07580353144598e848b485721edb3.jpg?v=1706753378"},{"product_id":"stokke-flexi-bath-v2","title":"Stokke Flexi Bath V2","description":"\u003cp\u003eStokke Flexi Bath is a foldable baby bath suitable from birth to four years. The space saving design makes it easy to store and convenient to use at home or when traveling, encouraging more shared bath time moments.\u003cbr\u003e\u003cbr\u003eBecause Stokke are always striving to improve their products, they´re offering a heat sensitive drain plug. The plug works by turning colours, when the water gets warm giving parents a visual cue, letting them know that the water temperature is getting needs to be checked.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSuitable for newborn babies and children up to four years\u003c\/li\u003e\n\u003cli\u003eA lightweight, portable baby bath tub that folds flat\u003c\/li\u003e\n\u003cli\u003eHas a non-slip base and heat sensitive plug\u003c\/li\u003e\n\u003cli\u003eOptional, ergonomic \u003ca href=\"https:\/\/www.babyvillage.com.au\/products\/stokke-flexi-bath-support\"\u003eFlexi Bath Newborn Support\u003c\/a\u003e gives additional comfort\u003c\/li\u003e\n\u003cli\u003eAward-winning design\u003c\/li\u003e\n\u003cli\u003eProduct weight in kg: 1.3\u003c\/li\u003e\n\u003cli\u003eProduct dimensions: Length: 66cm | Height: 24cm | Width: 30cm\u003c\/li\u003e\n\u003cli\u003eFolded product dimensions: Length: 63cm | Height: 24cm | Width: 10cm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003ePlease note that the plug is not a thermometer. Always double-check the water temperature with a hand to ensure that it is the right temperature for baby´s comfort and safety. If in any doubt, use a reliable thermometer for accuracy.\u003c\/p\u003e","brand":"Stokke","offers":[{"title":"Lavender","offer_id":50944456425656,"sku":"134400","price":79.0,"currency_code":"AUD","in_stock":true},{"title":"White","offer_id":50944456523960,"sku":"109543","price":79.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/109543.jpg?v=1773723287"},{"product_id":"bugaboo-cup-holder","title":"Bugaboo Cup Holder","description":"\u003cp\u003eThe Bugaboo Cup Holder is a must-have accessory for those on the go. Perfect for bringing bottles, sippy cups, and cold beverages along when you're out and about, it is easy to attach to the handlebar and has a capacity of up to 500 ml.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003ePlease note,\u003c\/strong\u003e this cup holder is not suitable for hot beverages.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eKeeps different sized cups and bottles upright to avoid spillages\u003c\/li\u003e\n\u003cli\u003eEasy to click on and off every Bugaboo stroller\u003c\/li\u003e\n\u003cli\u003eYour drinks are always within reach\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bugaboo","offers":[{"title":"Default Title","offer_id":48352341328056,"sku":"92798","price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/products\/92798.jpg?v=1639962021"},{"product_id":"toshi-flap-caps","title":"Toshi Flap Caps","description":"\u003cp\u003eThis cute Toshi baby cap has a neck flap for increased sun protection.\u003cbr\u003e\n\u003cbr\u003e\nA head tie creates adjustable sizing and the chin tie secures the cap.\u003cbr\u003e\n\u003cbr\u003e\nMade from quality cotton, the Flap Cap Bambini is functional, practical and gentle to wear.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eChin tie to secure hat\u003c\/li\u003e\n\t\u003cli\u003eHead tie for adjustabe sizing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eOuter 95% Cotton, 5% Elastane\u003c\/li\u003e\n\t\u003cli\u003eLining 95% Cotton, 5% Elastane\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Toshi","offers":[{"title":"Dove Grey \/ M 2Yrs to 4yrs 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The fabric seat removes easily and can be machine washed, making it simple to keep fresh and clean.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003e⚠️WARNING\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eInfant should be placed to sleep on a firm, flat surface\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003ePlace infant on their back when using this product\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not put objects or accessories in an infant’s sleep environment\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not place this product near a blind, cord, strap, or similar item that could become wrapped around an infant’s neck\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not use this product for infant sleep\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not leave infant in this product unsupervised.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv\u003e\u003cem\u003e*Please note the images may be different due to the new 2026 guidelines. \u003c\/em\u003e\u003c\/div\u003e","brand":"BabyBjorn","offers":[{"title":"Gray Beige","offer_id":51026433474744,"sku":"135616","price":349.0,"currency_code":"AUD","in_stock":true},{"title":"Anthracite","offer_id":48351175246008,"sku":"105902","price":349.0,"currency_code":"AUD","in_stock":true},{"title":"Dusty Pink","offer_id":48811094311096,"sku":"122741","price":349.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/babybjorn-bouncer-bliss-air-mesh-grey-beige.jpg?v=1764821509"},{"product_id":"the-living-textiles-cotton-rope-3pc-nursery-storag","title":"Living Textiles Cotton Rope Nursery Storage Set","description":"\u003cp\u003ePerfect for under the change table or even in the bathroom, this 100% cotton rope 3 piece storage set from Living Textiles will keep everything organised for change and bath time. \u003cbr\u003e\n\u003cbr\u003e\nThe gorgeous storage sets are hand washable and line dry.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e Large 35 x 24 x 12cm, Small 20 x 14 x 12cm\u003c\/p\u003e\n","brand":"Living Textiles","offers":[{"title":"White\/Natural","offer_id":48351286493368,"sku":"115237","price":28.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/115237.jpg?v=1744344137"},{"product_id":"matchstick-monkey-teething-toy-and-gel-applicator","title":"Matchstick Monkey Teething Toy","description":"\u003cp\u003eFun, flexible and the perfect size for tiny hands, your little ones can chew to their heart's content whilst getting right to the source of the pain. Matchstick Monkey's textured bumps help teething gels get to the right spots, no fingers needed.\u003cbr\u003e\n\u003cbr\u003e\nMatchstick Monkey helps you and your baby navigate teething together. Teething can be uncomfortable and even painful for your baby, but textured bumps get teething gels to the source of pain to soothe it quickly. Ergonomically designed for baby hands, your little one will love chewing on the playful Matchstick Monkey. They're a friend your little one can keep at home, or take with them wherever they go!\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eFDA approved food-grade silicone\u003c\/li\u003e\n\t\u003cli\u003eBPA free, non-toxic and environmentally friendly\u003c\/li\u003e\n\t\u003cli\u003eErgonomic design helps your baby develop motor skills from an early age\u003c\/li\u003e\n\t\u003cli\u003eLightweight and easy for little hands to hold\u003c\/li\u003e\n\t\u003cli\u003eFlexible and gentle on little gums\u003c\/li\u003e\n\t\u003cli\u003eDishwasher safe and fridge friendly\u003c\/li\u003e\n\t\u003cli\u003ePre-training toothbrush to help babies and toddlers get used to brushing their teeth\u003c\/li\u003e\n\t\u003cli\u003eBumps massage the gums gently\u003c\/li\u003e\n\t\u003cli\u003eHelps you apply teething gels safely and hygienically, even to hard to reach molars\u003c\/li\u003e\n\t\u003cli\u003eSuitable for steam and cold water sterilisation\u003c\/li\u003e\n\t\u003cli\u003eHeight: 10.5cm\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Matchstick Monkey","offers":[{"title":"Orange","offer_id":48351297306808,"sku":"114118","price":20.99,"currency_code":"AUD","in_stock":false},{"title":"Emerald Green","offer_id":48351297274040,"sku":"106497","price":20.99,"currency_code":"AUD","in_stock":false},{"title":"Baby Blue","offer_id":48351297208504,"sku":"106449","price":20.99,"currency_code":"AUD","in_stock":false},{"title":"Blue","offer_id":48351297241272,"sku":"114116","price":20.99,"currency_code":"AUD","in_stock":false},{"title":"Pink","offer_id":48351297339576,"sku":"106501","price":20.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/106447.jpg?v=1738738243"},{"product_id":"babybjorn-carrier-mini-cotton","title":"BabyBjorn Carrier Mini Woven Black","description":"\u003cp\u003eBaby Carrier Mini is a small baby carrier that is easy to use for short babywearing sessions. 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You can check your newborn’s position and the natural curve of their back with your hands through the fabric. \u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003e0-12 months (min. 7 lbs\/ 3.2 kg to max. 25 lbs\/ 21-30in height) \u003c\/li\u003e\n\t\u003cli\u003eCarrying facing in from newborn to 12 months and facing out 5-12 months \u003c\/li\u003e\n\t\u003cli\u003eEasy to clean, machine washable in warm water, hang dry \u003c\/li\u003e\n\t\u003cli\u003eFits all sized parents with adjustable back straps \u003c\/li\u003e\n\t\u003cli\u003eGrows with baby and has easy-to-adjust head support \u003c\/li\u003e\n\t\u003cli\u003eSuper soft fabrics hug little one in healthy position \u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"BabyBjorn","offers":[{"title":"Black","offer_id":48351299305656,"sku":"106596","price":139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/106566.jpg?v=1699411849"},{"product_id":"babybjorn-carrier-mini-3d-jersey","title":"BabyBjorn Carrier Mini 3D Jersey","description":"\u003cp\u003eThe BabyBjorn Carrier Mini 3D Jersey is a small baby carrier that’s easy to use for frequent short babywearing sessions. 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You carry your baby high up on your chest, so that they always feel your heartbeat.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eSmall and easy to use\u003c\/strong\u003e\u003cbr\u003e\nBaby Carrier Mini is very easy to use, with just a few adjustable buckles. This means that you can quickly put it on, day or night, to comfort or lull your newborn to sleep. You can easily unfasten the entire front section of the baby carrier to lift out your sleeping newborn. The size and head support are fully adjustable, which means the baby carrier is easy to adapt as your newborn grows. \u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eSupersoft and flexible\u003c\/strong\u003e\u003cbr\u003e\nThe supersoft fabrics of Baby Carrier Mini make it cosy for your newborn and comfy against their delicate skin. The baby carrier gently hugs your newborn’s back, legs and hips, and provides good support so that they sit in a comfy, ergonomic position. Through the fabric, you can feel your newborn’s position and the natural C curve of their back with your hands.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003e3D Jersey\u003c\/strong\u003e\u003cbr\u003e\nOur newest and softest material is as snug as your comfiest T-shirt. The smooth, flexible fabric gently hugs your newborn when you’re babywearing.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eTakes up very little space\u003c\/strong\u003e\u003cbr\u003e\nBaby Carrier Mini is small and this makes it easy to pop in the changing bag or under the pram when you’re not using it.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eSturdy, adjustable head support\u003c\/strong\u003e\u003cbr\u003e\nGood head support is very important for a newborn baby and during the first five months until they can hold up their head unaided. 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Check out Baby Carrier One – our best-selling ergonomic baby carrier with a waist belt and padded shoulder straps, more functions and back carrying for children up to 3 years.\u003c\/p\u003e\n","brand":"BabyBjorn","offers":[{"title":"Light Beige","offer_id":48814061977784,"sku":"135573","price":139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/106569.jpg?v=1738753769"},{"product_id":"babybjorn-carrier-mini-3d-mesh","title":"BabyBjorn Carrier Mini 3D Mesh","description":"\u003cp\u003eThe BabyBjorn Carrier Mini 3D Mesh is a small baby carrier that’s easy to use for frequent short babywearing sessions.\u003cbr\u003e\n\u003cbr\u003e\nIt’s perfect for the first months when, like all newborns, your baby needs lots of closeness around the clock.\u003cbr\u003e\n\u003cbr\u003e\nYou can easily unfasten the entire front section of the baby carrier to lift out your sleeping baby. The soft fabrics gently hug your baby’s back, legs and hips, and provide good support.\u003cbr\u003e\n\u003cbr\u003e\nThrough the fabric, you can check your newborn’s position and the natural C curve of their back with your hands.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003ePerfect first baby carrier for a newborn\u003c\/strong\u003e\u003cbr\u003e\nBaby Carrier Mini is a small and easy-to-use baby carrier that best suits newborn babies, with their great need for closeness. You carry your baby high up on your chest, so that they always feel your heartbeat.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eSmall and easy to use\u003c\/strong\u003e\u003cbr\u003e\nBaby Carrier Mini is very easy to use, with just a few adjustable buckles. This means that you can quickly put it on, day or night, to comfort or lull your newborn to sleep. 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The mesh fabric ensures a good air flow and dries fast after washing.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eTakes up very little space\u003c\/strong\u003e\u003cbr\u003e\nBaby Carrier Mini is small and this makes it easy to pop in the changing bag or under the pram when you’re not using it.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eSturdy, adjustable head support\u003c\/strong\u003e\u003cbr\u003e\nGood head support is very important for a newborn baby and during the first five months until they can hold up their head unaided. Baby Carrier Mini has sturdy, adjustable head and neck support.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eYou keep your hands free\u003c\/strong\u003e\u003cbr\u003e\nWhen you carry your newborn in a baby carrier, you keep your hands free for other things. 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Check out Baby Carrier One – our best-selling ergonomic baby carrier with a waist belt and padded shoulder straps, more functions and back carrying for children up to 3 years.\u003c\/p\u003e\n","brand":"BabyBjorn","offers":[{"title":"Anthracite","offer_id":48351300321464,"sku":"106574","price":139.0,"currency_code":"AUD","in_stock":true},{"title":"Grey","offer_id":48351300354232,"sku":"113035","price":139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/106572_4dbf9269-c9e1-4a61-9821-1b0a40cb665f.jpg?v=1725682220"},{"product_id":"boori-tidy-bassinet","title":"Boori Tidy Bassinet","description":"\u003cp\u003eThe truly multi-functional Tidy Bassinet is well deserving of its name - offering multiple practical functions in a classically understated design. \u003cbr\u003e\u003cbr\u003eAs a bassinet, the perforated mesh basket allows for optimum breathability and visibility - ideal for keeping in the parents' bedroom during those early stages.\u003cbr\u003e\u003cbr\u003eThe ergonomically designed Tidy Tray can be used for storage underneath the bassinet mesh or placed on top for use as a changing station.\u003cbr\u003e\u003cbr\u003eWhen no longer required for sleeping, the bassinet basket can be moved to the bottom for toy storage, or totally removed and replaced with additional Tidy Trays to create unique shelving.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMeets CHOICE's strict safety standards with a 100% pass rate\u003c\/li\u003e\n\u003cli\u003eAdjustable safety strap can be tightened as baby grows to provide additional support in case of any flex in the base\u003c\/li\u003e\n\u003cli\u003eOur unique paint finishes are nursery-friendly and enhance the natural beauty of our sustainable timber\u003c\/li\u003e\n\u003cli\u003eMinimalistic design to match any room decor \u003c\/li\u003e\n\u003cli\u003ePerforated, washable mesh fabric basket for maximum airflow and visibility \u003c\/li\u003e\n\u003cli\u003eIncludes foam mattress with removable cover \u003c\/li\u003e\n\u003cli\u003eErgonomically designed storage tray can be used in 3 positions (1 is supplied while additional trays can be purchased separately). Comes with 1 easy-to-clean, waterproof polyurethane foam tidy tray pad.\u003c\/li\u003e\n\u003cli\u003eDurable wheels for ease of movement around the home\u003c\/li\u003e\n\u003cli\u003eComplete modularity allowing multiple practical functions once baby moves to a full size cot eg. changing table, laundry basket, toy storage and bathroom storage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eDimensions: \u003c\/strong\u003eHeight: 80cm | Width: 50cm | Length: 85cm \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003e⚠️WARNING\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eInfant should be placed to sleep on a firm, flat surface;\u003c\/li\u003e\n\u003cli\u003ePlace infant on their back when using this product;\u003c\/li\u003e\n\u003cli\u003eDo not put objects or accessories in an infant’s sleep environment;\u003c\/li\u003e\n\u003cli\u003eDo not place this product near a blind, cord, strap or similar item that could become wrapped around an infant’s neck.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv\u003e\u003cem\u003e*Please note the images may be different due to the new 2026 guidelines. \u003c\/em\u003e\u003c\/div\u003e","brand":"Boori","offers":[{"title":"Barley","offer_id":48351312871608,"sku":"107105","price":379.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/107105.jpg?v=1720422457"},{"product_id":"ewan-the-dream-sheep-deluxe","title":"Ewan The Dream Sheep Deluxe","description":"\u003cp\u003eExpertly designed for little ones who struggle to settle at night, ewan Deluxe is here to help by working his magic at sleep times!\u003cbr\u003e\n\u003cbr\u003e\nThis uber cute cuddly toy mimics the comfort of the womb with soft pink glow and selection of soothing sounds , including an actual recording of a heartbeat and womb, to lull newborns and toddlers into a peaceful sleep.\u003cbr\u003e\n\u003cbr\u003e\nInspired by paediatric sleep research, ewan also includes the calming SHUSH of a real human voice to help soothe even the most fussiest of babies. The effects are magical and have to be seen to be believed!\u003cbr\u003e\n\u003cbr\u003e\newan the dream sheep Deluxe features an intelligent MoonMode smartCRY sensor cleverly designed to automatically activate when baby stirs in the night, helping to resettle them, meaning ewan can effortlessly work his magic and ensure the entire family can get a great night’s sleep!\u003cbr\u003e\n\u003cbr\u003e\nThe smartCRY sensor listens for 4 hours – if baby does not stir, it will automatically switch off, to help conserve battery life. 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Everything to ensure you feel complete peace of mind when your baby plays or rests in a BABYBJÖRN Baby Bouncer!\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSuitable from birth to approx. 2 years (min. 3.5 kg\/53 cm, max. 13 kg)\u003c\/li\u003e\n\u003cli\u003eUse as a bouncer (max 9 kg) and as a chair (max 13 kg)\u003c\/li\u003e\n\u003cli\u003eNatural rocking stimulates your child’s development\u003c\/li\u003e\n\u003cli\u003eErgonomic design that gives good support to your baby’s back, neck and head\u003c\/li\u003e\n\u003cli\u003eThe fitted fabric seat distributes your baby’s weight evenly\u003c\/li\u003e\n\u003cli\u003eChild-friendly material\u003c\/li\u003e\n\u003cli\u003eEasy to clean, machine washable at 40˚C\u003c\/li\u003e\n\u003cli\u003eFolds flat and convenient to carry\u003c\/li\u003e\n\u003cli\u003e3 positions + transport mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003e⚠️WARNING\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eInfant should be placed to sleep on a firm, flat surface\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003ePlace infant on their back when using this product\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not put objects or accessories in an infant’s sleep environment\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not place this product near a blind, cord, strap, or similar item that could become wrapped around an infant’s neck\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not use this product for infant sleep\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDo not leave infant in this product unsupervised.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv\u003e\u003cem\u003e*Please note the images may be different due to the new 2026 guidelines. \u003c\/em\u003e\u003c\/div\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"BabyBjorn","offers":[{"title":"Light Grey","offer_id":48351383027896,"sku":"114485","price":349.0,"currency_code":"AUD","in_stock":true},{"title":"Light Beige","offer_id":51387079753912,"sku":"137061","price":349.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/babybjorn-bouncer-bliss-light-grey-3d-jersey-light-beige.jpg?v=1770271153"},{"product_id":"babybjorn-toy-for-bouncer","title":"BabyBjorn Toy Bar For Bouncer","description":"\u003cp\u003eMake playtime in the baby bouncer even more fun for your baby with brightly coloured toys they can look at and spin around! \u003cbr\u003e\u003cbr\u003eThe rotating figures spark your baby’s curiosity and may even elicit baby’s first smile. 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Adjustable seat adapts with baby’s growth for ergonomic support and comfort. The cross-shoulder straps spread wide for additional support for both baby and parent.\u003c\/li\u003e\n\t\u003cli\u003eCompact – When not in use, this baby carrier can be rolled up and stored. Small enough to be tucked into a diaper bag so that it’s on hand when needed.\u003c\/li\u003e\n\t\u003cli\u003eSupportive – Spreadable shoulder strap option keeps fabric around baby’s neck taut for a snug and supported fit. 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The finely knited ties ensure a snug fit. \u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eHand crafted feel\u003c\/li\u003e\n\t\u003cli\u003eBeautifully textured melange yarn\u003c\/li\u003e\n\t\u003cli\u003eRibbed knit cuffs hold mittens in place\u003c\/li\u003e\n\t\u003cli\u003eTies for secure fit\u003c\/li\u003e\n\t\u003cli\u003eIndividually packaged in quality gift box\u003c\/li\u003e\n\t\u003cli\u003eQuality stitching provides lasting durability\u003c\/li\u003e\n\t\u003cli\u003eCertified 100% organic cotton yarn\u003c\/li\u003e\n\t\u003cli\u003eOrganic cotton is gentle on delicate baby skin and our precious environment\u003c\/li\u003e\n\t\u003cli\u003eDesigned in Australia, Made in China\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Toshi","offers":[{"title":"Pebble","offer_id":48351653855416,"sku":"130506","price":22.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/130506.jpg?v=1738683816"},{"product_id":"boori-tidy-clothing-rack","title":"Boori Tidy Clothing Rack","description":"\u003cp\u003eThe Tidy Clothing Rack offers a great way to encourage independence.\u003cbr\u003e\n\u003cbr\u003e\nThe compact design means clothing is within arm's reach, making it easy for little ones to dress themselves and put their clothes away neatly.\u003cbr\u003e\n\u003cbr\u003e\nBoori also included a height scale so children can have fun seeing how much they've grown.\u003cbr\u003e\n\u003cbr\u003e\nAs well as a solid wood hanging rail, this children's clothing rack features two shelves giving you additional space to store folded clothes, shoes and storage boxes.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eChildren's clothing rack designed to encourage independence and organisation\u003c\/li\u003e\n\t\u003cli\u003eAlmond coloured parts crafted with sustainable solid wood, white parts made with sturdy MDF\u003c\/li\u003e\n\t\u003cli\u003eEasy-access hanging rail with two hooks on either end\u003c\/li\u003e\n\t\u003cli\u003eAdditional storage shelves for folded clothing and shoes\u003c\/li\u003e\n\t\u003cli\u003eHeight scale to keep track of your little one's height\u003c\/li\u003e\n\t\u003cli\u003ePacked flat for easy home assembly with full step by step instructions included\u003c\/li\u003e\n\t\u003cli\u003eH: 120cm | W: 37cm | L: 69.5cm\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Boori","offers":[{"title":"Blueberry\/Almond","offer_id":48351666241720,"sku":"123780","price":99.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/123780.jpg?v=1774431707"},{"product_id":"babybjorn-carrier-harmony-mesh","title":"BabyBjorn Carrier Harmony Mesh","description":"\u003cdiv\u003eBaby Carrier Harmony is a comfortable and versatile baby carrier, crafted with care in every detail. The soft, stable mesh hugs your baby and fosters closeness.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThe details closest to the baby's head and face are made in soft jersey. 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Little fingers can find comfort in the cutest little comforting companion, explore the colourful tags or feel the different textures.\u003cbr\u003e\n\u003cbr\u003e\nThe cute friends will be a familiar sleeping companion for your baby and make sure no pacifiers float away. The Cozy keeper has a practical Velcro clip and an elastic loop to attach pacifiers both with and without handles.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003e\n\u003cstrong\u003eMaterial:\u003c\/strong\u003e Fabric: 50% cotton, 50% polyester. Filling: 100% polyester fibres (recycled).\u003c\/li\u003e\n\t\u003cli\u003e\n\u003cstrong\u003eCare:\u003c\/strong\u003e Washable at 40°C. Do not tumbledry.\u003c\/li\u003e\n\t\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 12 x 11 cm\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Done By Deer","offers":[{"title":"Elphee","offer_id":48351789252792,"sku":"121541","price":14.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/121541.jpg?v=1743930169"},{"product_id":"leander-matty-change-top","title":"Leander Matty Change Top","description":"\u003cp\u003e\u003cspan\u003e\u003cspan\u003eLeander has once again released a product that is truly unique in its category. This time it is the revolutionary \u003cem\u003eMatty \u003c\/em\u003echange mat. Matty transforms any dresser or table to a baby change station by simply placing it on the unit and its non-slip base will hold it firmly in place. There is no need for any structure or edges around the mat.\u003cbr\u003e\u003cbr\u003e\u003co\u003e\u003c\/o\u003eAnother feature is the softness of the mat. 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Portability is a welcome feature, something you don’t get with a traditional change table or a dresser fitted with a change tray. 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It is scientifically proven to reduce pressure on the back of your baby’s head by 50% and to increase support by 80% (Trinity College, University of Dublin, Ireland).\u003cbr\u003e\n\u003cbr\u003e\nUniquely formulated ClevaFoam with its open cell structure is 100% breathable, has significantly reduced heat retention and is remarkably lightweight. For your baby’s comfort and safety, it is hypo-allergenic, pH balanced, and is toxin and formaldehyde free. Ideal for babies with asthma and allergies.\u003cbr\u003e\n\u003cbr\u003e\nClevaCushion Nursing Pillow \u0026amp; Baby Nest support can be used as a:\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003e\n\u003cstrong\u003eSupport cushion\u003c\/strong\u003e - During pregnancy it can be used to give you that crucial back support you need, particularly in later pregnancy when finding a comfortable position is challenging. Our nursing pillow can be placed behind your back when sitting up or sleeping to help you to get more comfortable rest. \u003c\/li\u003e\n\t\u003cli\u003e\n\u003cstrong\u003eNursing pillow\u003c\/strong\u003e - a mix of ClevaFoam and reflex foam lifts your baby up securely, which reduces the load on your shoulders, arms and back. A supportive pillow for you and your baby that can be used from the first feeding until you are ready to move on – and all the cosy moments in between. 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In addition to the innovative colour changing system and handy temperature display, the Egg 2 includes 4 adjustable brightness levels allowing to use it as a nightlight or find a light level that suits baby.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eGro-egg 2 is bigger, better and extremely stylish!\u003c\/li\u003e\n\t\u003cli\u003eAmbient Digital Thermometer\u003c\/li\u003e\n\t\u003cli\u003eGentle Night Light \u003c\/li\u003e\n\t\u003cli\u003ePerfect Accessory for Gro-snug \u0026amp; Grobags\u003c\/li\u003e\n\t\u003cli\u003eColour coded system (supported by safe sleep experts The Lullaby Trust) making it easy for parents to keep baby comfortable\u003c\/li\u003e\n\t\u003cli\u003eAdjustable Egg Brightness (4 levels) – makes for a super handy nightlight\u003c\/li\u003e\n\t\u003cli\u003eUSB Powered – easy to take on travels \u003c\/li\u003e\n\t\u003cli\u003eSoft Touch Silicone Dome\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Gro Company","offers":[{"title":"Default Title","offer_id":48351218237624,"sku":"102386","price":65.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/102386.jpg?v=1743819967"},{"product_id":"oricom-hfs1000-non-contact-infrared-thermometer","title":"Oricom HFS1000 Infrared Thermometer","description":"\u003cp\u003eThe HFS1000 is a multipurpose, hygenic, Non-Contact infrared Thermometer with no probe filter and a colour coded reading. \u003cbr\u003e\n\u003cbr\u003e\nIt allows parents to measure baby’s temperature in a non-invasive way with no direct contact, making it safe and hygienic for baby. The Oricom HFS1000 is a versatile device that provides fast and accurate temperature detection of the body, room or surface in under 2 seconds.\u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eColour coded reading\u003c\/li\u003e\n\t\u003cli\u003eHygenic, No probe filter, No contact, No risk or virus transmission\u003c\/li\u003e\n\t\u003cli\u003eFast accurate temperature detection (less than 2 seconds)\u003c\/li\u003e\n\t\u003cli\u003eLarge backlit LCD display\u003c\/li\u003e\n\t\u003cli\u003eBody, room or surface temperature detection\u003c\/li\u003e\n\t\u003cli\u003eStores up to 32 recorded temperatures\u003c\/li\u003e\n\t\u003cli\u003eEasy measurement for all ages\u003c\/li\u003e\n\t\u003cli\u003eAutomatic power off\u003c\/li\u003e\n\t\u003cli\u003eRequires 2 AA batteries (supplied)\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Oricom","offers":[{"title":"Default Title","offer_id":48351221055672,"sku":"102567","price":76.49,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/102567.jpg?v=1698722922"},{"product_id":"wotnot-baby-sunscreen-100g","title":"Wotnot Baby Sunscreen 100g","description":"\u003cp\u003eAward winning, high protection face and body sunscreen lotion enriched with all natural and certified organic ingredients. Designed for sensitive or eczema prone skin this sunscreen is packed with natural oils and is highly moisturising.\u003cbr\u003e\n\u003cbr\u003e\nWotnot baby sunscreen will protect baby and family naturally. 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With plenty of chewable parts that baby will love to chomp on, and a different texture, this teether is sure to provide comfort and relief. Born in France in 1961, Sophie La Girafe is a classic and cherished brand that is 100% Natural and Non-Toxic. \u003c\/p\u003e\n","brand":"Sophie","offers":[{"title":"Default Title","offer_id":48351255068856,"sku":"104377","price":20.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0507\/0559\/6600\/files\/104377_f5182309-3149-4701-bdc1-41f9171332d4.jpg?v=1718367511"},{"product_id":"tommee-tippee-closer-to-nature-electric-steriliser","title":"Tommee Tippee Closer To Nature Electric Steriliser","description":"\u003cp\u003eWith the Tommee Tippee Steri-Steam Electric Steriliser you can sanitize up to 6 bottles in just 5 minutes flat. 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Do not touch hot surfaces, allow to cool before handling. Do not operate any appliance with a damaged cord or plug or after the appliance malfunctions or has been damaged in any manner. If the supply cord is damaged it must be changed by a qualified person in order to avoid a hazard. Do not let the cord hang over edge of kitchen work surface or touch hot surfaces. Do not use any accessories other than those supplied with this appliance. This appliance contains a UV emitter. Do not stare at the light source. If the UV light remains on when the door is open or if the door is damaged or missing, please do not use the steriliser. 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