Touch is one of the first senses to develop. Research has shown, providing security and comfort through cuddling and play is an important element to a childs’ well being and happiness. my luvvie was designed to appeal to all ages, from newborns upwards. Cute little bear and rabbit characters to keep fingers busy and to play with, soft cuddly fabric to touch - which all combine to provide security and comfort.

Issies are made from aden + anais’ signature fabric – natural cotton muslin – and playfully designed in our exclusive, modern prints. Natural cotton muslin is breathable and our open weave construction allows liberal airflow for even the youngest baby. Designed to be portable and just the right size to cuddle up with, our Issies measure 40cm x 40cm. Each pack contains two identical Issies, one for the wash and one for snuggling up with. Available in several different patterns.

These cuddly, fun and cosy little characters provide the ultimate security blanket for any child. Soft and irresistibly cute ! Great colours and fun characters

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Soft & soothing, playful styling! Knots, tags, even little animal ears, are perfect for tugging, teething, & touching. And this clever toy crinkles, too! Bear Blanket is a hug & hold, take-along buddy. Velour, with Dandelion’s swirly stitches pattern. 30cm tip to toe (if he had a toe)

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Soft and irresistibly sweet! Bunny is stitched with a playful butterfly & pretty pink petals; we added a few knots & floppy ears, so it’s perfect for tugging, teething & touching. Cuddles and comfort for quiet adventures! 38cm from top of ears to toe